{"title":"Founders Collection","description":null,"products":[{"product_id":"the-westminster-navy","title":"The Westminster (Navy)","description":"\u003cp class=\"MsoNormal\"\u003eCreated as part of George Laybourne's inaugural woven collection, \u003cb\u003eThe Westminster\u003c\/b\u003e represents the beginning of our journey and has been produced in a single limited edition.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eWoven in Cheshire from luxurious silk and hand-finished using traditional self-tipped construction, The Westminster is defined by its richly textured weave and understated character. Its subtle depth catches the light beautifully, offering quiet refinement without relying on pattern or embellishment.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThe classic navy tone makes it one of the most versatile ties in a gentleman's wardrobe. Equally suited to business tailoring, formal occasions and everyday wear, it is a piece designed to be reached for time and again.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eAs one of the first woven ties ever produced under the George Laybourne name, The Westminster occupies a special place in the collection. Once this limited production has sold, it will not be repeated.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eDetails\u003c\/b\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cb\u003eLimited Edition\u003c\/b\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eWoven in England\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eHand-finished in England\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e100% Silk\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eTextured woven silk\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eSelf-tipped construction\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e8cm blade width\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDesigned in Britain\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eGeorge Laybourne Notes VII\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eCraftsmanship reveals itself in the details you cannot always see, the weight of the silk, the balance of the weave and the way a tie settles naturally beneath the collar. Quality is often quiet.\u003c\/p\u003e","brand":"My Store 2","offers":[{"title":"Default Title","offer_id":58739675857241,"sku":null,"price":100.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1049\/2205\/5001\/files\/22_ad545ab3-7be4-4154-8e67-82092670c95a.jpg?v=1785748480"},{"product_id":"the-grosvenor-chocolate","title":"The Grosvenor (Chocolate)","description":"\u003cp class=\"MsoNormal\"\u003eRich, understated and quietly distinctive, \u003cb\u003eThe Grosvenor\u003c\/b\u003e forms part of George Laybourne's inaugural woven collection. Produced in a single limited edition, it marks an important chapter in the brand's story.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eWoven in Cheshire from luxurious silk and hand-finished using traditional self-tipped construction, its richly textured weave provides depth and character while maintaining an elegant simplicity. The warm chocolate tone pairs effortlessly with navy, charcoal and earthy tailoring, making it an enduring choice throughout the year.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eDesigned for those who appreciate craftsmanship over excess, The Grosvenor demonstrates that the finest accessories are often the most understated.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eAvailable only as part of this first woven collection.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eDetails\u003c\/b\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cb\u003eLimited Edition\u003c\/b\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eWoven in England\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eHand-finished in England\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e100% Silk\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eTextured woven silk\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eSelf-tipped construction\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e8cm blade width\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDesigned in Britain\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eGeorge Laybourne Notes VIII\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eA gentleman's wardrobe should evolve slowly. Pieces chosen with care become familiar favourites, each earning its place through years of wear rather than seasons of fashion.\u003c\/p\u003e","brand":"My Store 2","offers":[{"title":"Default Title","offer_id":58739686801753,"sku":null,"price":100.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1049\/2205\/5001\/files\/11_7d4654d7-2eae-4f82-9498-81499f7033c2.jpg?v=1785748642"},{"product_id":"the-guardsman","title":"The Guardsman","description":"\u003cp class=\"MsoNormal\"\u003ePart of the \u003cb\u003eGeorge Laybourne Founder's Collection\u003c\/b\u003e, \u003cb\u003eThe Guardsman\u003c\/b\u003e is produced in a strictly limited edition and will not be repeated. Inspired by the enduring elegance of traditional British regimental stripes, it reflects a style that has remained unchanged for generations.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eWoven in Cheshire on refined \u003cb\u003e36oz silk\u003c\/b\u003e and hand-finished in England, The Guardsman is crafted using traditional self-tipped construction. The lighter silk offers an elegant drape and forms a beautifully balanced knot, making it an exceptionally versatile choice throughout the year.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThe muted slate blue ground is complemented by bold crimson and white stripes, creating a design that is confident without excess. Equally suited to business tailoring, a navy blazer or formal occasions, it is a tie that brings character while remaining unmistakably classic.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eAs one of the original designs created during the launch of George Laybourne, The Guardsman forms part of our \u003cb\u003eFounder's Collection\u003c\/b\u003e. Produced in limited numbers, it marks the beginning of our story and will not be produced again in its current form.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eDetails\u003c\/b\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cb\u003ePart of the George Laybourne Founder's Collection\u003c\/b\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eLimited Edition\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eWoven in Cheshire\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eHand-finished in England\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e100% Silk\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e36oz Printed Silk\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eSelf-tipped construction\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e8cm blade width\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDesigned in Britain\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eGeorge Laybourne Notes IX\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThere is satisfaction in tying the same knot your father tied before you, and perhaps your son will tie after you. Some traditions deserve preserving, not reinventing.\u003c\/p\u003e","brand":"My Store 2","offers":[{"title":"Default Title","offer_id":58739704234329,"sku":null,"price":100.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1049\/2205\/5001\/files\/33_b8f50413-6219-45ee-8633-09c855e5807b.jpg?v=1785749164"},{"product_id":"the-mayfair","title":"The Mayfair","description":"\u003cp class=\"MsoNormal\"\u003ePart of the \u003cb\u003eGeorge Laybourne Founder's Collection\u003c\/b\u003e, \u003cb\u003eThe Mayfair\u003c\/b\u003e is produced in a strictly limited edition and will not be repeated. As one of the first woven ties created under the George Laybourne name, it represents the beginning of our journey and the pursuit of timeless British craftsmanship.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eWoven in England from luxurious \u003cb\u003e36oz silk\u003c\/b\u003e and hand-finished using traditional self-tipped construction, The Mayfair offers an elegant balance of refinement and versatility. Its textured weave lends quiet depth to the cloth, while the lighter silk creates a graceful drape and a beautifully proportioned knot suited to both business and formal wear.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThe rich burgundy tone is understated yet distinctive, pairing effortlessly with navy, charcoal and mid-grey tailoring. Whether worn for a day in the office, an evening engagement or a special occasion, The Mayfair is designed to become a trusted part of a gentleman's wardrobe.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eReserved exclusively for the \u003cb\u003eGeorge Laybourne Founder's Collection\u003c\/b\u003e, The Mayfair marks an important chapter in the brand's story.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eDetails\u003c\/b\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cb\u003ePart of the George Laybourne Founder's Collection\u003c\/b\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eLimited Edition\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eWoven in Cheshire\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eHand-finished in England\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e100% Silk\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e36oz Woven Silk\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eSelf-tipped construction\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e8cm blade width\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDesigned in Britain\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eGeorge Laybourne Notes X\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThe finest clothes are not those kept for best. They are the ones woven into everyday life- trusted, dependable and worn often enough to become unmistakably your own.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eDress well. Wear often.\u003c\/p\u003e","brand":"My Store 2","offers":[{"title":"Default Title","offer_id":58739723010393,"sku":null,"price":100.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1049\/2205\/5001\/files\/11_a99c61ae-f829-4694-bdf0-6a5775e29183.jpg?v=1785749458"}],"url":"https:\/\/georgelaybourne.co.uk\/collections\/founders-collection.oembed","provider":"George Laybourne","version":"1.0","type":"link"}